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To begin with let us first understand the real meaning of osCommerce. osCommerce is an open source e-commerce and online store management software program that can be used on any of the platforms that has PHP and MY SQL installed on it.
Search Engine Optimization for osCommerce websites is not a difficult task if the right tools are available with you and you have the sufficient knowledge about the optimization of the osCommerce websites.
At Ranking By SEO India we take care of the following steps that are must for any osCommerce optimization. These steps are:
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a) The keywords researched should be the ones that your target audience would select while they are searching for the products and services that you select. If you would select t the right keywords then you would get the traffic that is easy to convert. If you would select inappropriate keywords then you would end up with lots of traffic that does little more than put a strain on your servers.
b) The tools such as word tracker should be used in order to make sure that only those keywords are selected that have a high volume. Given the two keywords the one that has a great traffic should be the one to be selected. Selection of the keywords that have low search volume would be a waste of time, money and energy.
c) When selecting the keywords care should be taken that only that keyword is selected which has a low competition. If a keyword has a high competition then the variation of that keyword should be selected. A keyword with high competition would not bear the desired results.