Whether you own a dedicated online store or you want to open a store on a popular marketplace, your success in any eCommerce endeavor is going to depend on keyword research.
Ranking By SEO can help you identify high-value search terms that your target audience is using to find the products and services that you offer. We use premium keyword research tools to find keywords with commercial intent for you to target.
Our experts create a list of long-tail and short-tail keywords that they naturally use to optimize your eCommerce store. We select keywords based on the parameters like high search volume and low keyword difficulty so that you can get the best results in a short amount of time.
Competitor research is a great way to get started with eCommerce SEO. Ranking By SEO conducts a thorough analysis of the effort that the competition has put in to make their store a success.
After that, we devise a plan to outdo the competition every year. Whether it is content quality, links profile, website design, or user experience, we optimize your eCommerce store in every way so that you can get the results that you want.
Competitor research gives us insights into the keywords that the competition is using, along with the aggressiveness of their overall optimization process. We use the information gathered in the research phase as a guide when coming up with the search engine optimization strategy for our clients.
For dedicated eCommerce stores, site structure is one of the most important factors that can affect the success of your optimization efforts. Site structure affects user experience which has a direct impact on search engine rankings.
Ranking By SEO has a team of website design and optimization experts who create an engaging and interactive structure for your website. We create a store design that is simple and scalable to accommodate the growth of your business.
Whether it is the navigation experience, the page layout, or the homepage design, we use unique UI design elements to create a great experience for your potential customers. We keep your website design updated to ensure that it meets the changing search engine and user requirements.
After optimizing the website structure, we start implementing the on-page SEO on the homepage, category pages, and product pages to make them optimized for ranking at the top of search engine results pages.
Our team of expert helps to optimize the on-page elements of your website by using the keywords in the meta tags, images, file names, and blog content. We create user-friendly URLs and create valuable content for the users that helps add value.
Also, we leverage the LSI keywords (Latent Semantic Indexing) to further boost the success of your online store. LSI keywords are the ones that are closely related to your target keywords. Once the keywords are in place, we implement internal linking across different product pages to create topical relevance for your website in the eyes of search engines.
Ranking By SEO specializes in technical SEO to ensure that your website is optimized for crawlers, and has a good loading speed on all devices. Our technical SEO services improve the user experience on your website by making it easy to access for search engines.
We conduct a thorough analysis of the current state of the technical SEO for your website and propose strategies that can help you grow your eCommerce store in record time.
With the help of strategic internal linking, sitemap submission, and image optimization, Ranking By SEO helps your website become optimized for better search engine rankings.
Content marketing for eCommerce SEO is about creating content that your audience wants to read, share and link to, for addressing their problems. This is the type of content that delivers long-term value to the readers, by solving the major problems in your industry.
Our experts create quality content that brings in more traffic, improves engagement, and helps you get organic links to your website without any hassle.
We use a blend of textual, video, and visual content in our content marketing campaign to leverage all these different options to streamline the success of your SEO efforts. By using the right keywords in the content, we ensure that your content ranks well on search engines, allowing you to drive more traffic and conversions.
Links are one of the most important factors that determine the success of your SEO efforts. Ranking By SEO helps eCommerce store owners get more backlinks through guest blogging, getting links from suppliers and distributors, and through cold outreach for backlinks.
A strong links profile means increased authority in the eyes of search engines. We find online stores relevant to your niche and ask them for guest blogging opportunities. This helps build your brand reputation and also sets you apart as a credible source for the products and services you offer.
We create useful and valuable content that is worthy of getting linked to by the audience. The content adds value to the reader’s journey when buying products and services online.
We have a well-established process for monitoring the success of the eCommerce SEO campaigns that we implement for our clients. We keep tabs on the performance of the campaign so that we can identify and address challenges in making your business grow on search engines.
We work with our clients to agree on a set of KPIs as per client preferences. We make sure that the KPIs stay on track while meeting the expectations of our clients.
By quickly identifying the strengths and weaknesses of the SEO campaign, we implement measures that enable us to build on the positive aspects of the campaign while mitigating the risks along the way.
Ranking By SEO creates an in-depth monthly SEO report for clients based on the key performance indicators. We prepare detailed and transparent reports highlighting the growth of your eCommerce store.
The purpose of monthly reporting is to make sure that our clients stay in the loop. We aspire to develop long-term business relationships with our clients based on trust and credibility. Through regular reporting, we want to make sure that our clients are aware of the eCommerce SEO progress, through each phase of the implementation.
Our goal is to foster a productive environment that streamlines communication between our team and the clients. We take follow-up calls with our clients to address any questions or concerns that they might have about our reporting process.