Paid marketing isn’t just limited to Google. You can reach unique audiences through several different platforms. For example, people that use Bing regularly are rarely present on Google, which means you can run campaigns on both platforms and still get fresh leads. We know how to create nuanced and effective paid marketing campaigns on all popular platforms. Here’s a look at what you can expect:
Google is the most popular search engine platform with over 3.5 billion searches made every day. It also has a rich advertising platform that allows brands to post ads on the top of SERPs and Google affiliated websites. We understand the Google Ads platform well and know how to use all of these features to create a successful campaign. Our team focuses on lean and efficient PPC ads that generate great ROI.
If you are looking for an additional platform for advertising other than Google Ads, Microsoft Advertising (previously known as Bing Ads) is good one to consider. Microsoft Search Network should be in your to-do-list of paid advertising as they have around 7.3 billion search users using their network. Whether you are a local business or a big one, this platform will be helpful to provide you some extra leads and business that too for a very affordable price compared to others. Our team of certified PPC management experts will help you run a successful campaign.
Facebook is a powerful social media platform and it remains relevant even after receiving stiff competition from other platforms. With over 2 billion monthly active users, it isn’t a network you can ignore. Our experts utilize the rich and intuitive Facebook ads platform to create effective paid social media campaigns. We make full use of Facebook’s great targeting system to ensure your ads reach the right audience.
Twitter isn’t as popular as Facebook but it offers something completely different. People on Twitter are always on the hunt for real-time information on trends, innovations, news, and industry changes. The Twitter ads platform is a little less efficient compared to Facebook but it still can help you reach a converting audience. We know how to tweak Twitter ads to deliver the desired results.
LinkedIn is the perfect network for B2B companies and people who want to reach industry influencers. It also has a wonderful ad platform that allows us to target people based on their profession, job status, position in the company, education, and other such factors. We create a well-planned LinkedIn campaign and take full advantage of the marketing features offered by this platform.
Pinterest is a visual platform and is ideal for businesses in the fashion, beauty, home décor, and food industry. If your target audience comprises largely of women, this should be your go-to social media platform. Pinterest ads set-up is also unique so you need a marketer with experience to be successful on this social media site. Our team will create attractive Pinterest paid ad campaigns to help you get fresh leads.
We always aim for success and make it a reality by laying a strong foundation for a PPC campaign. There are three things we focus on during the planning and pre-campaign process and they are:
Our PPC expert will collect information from small and big data sources to come up with a detailed target audience profile for your ad campaign. Once the profile is ready, we can create PPC campaigns specifically tailored to them.
Understanding competitors is essential if you want to run a successful marketing campaign. We conduct in-depth research and scope out your competitors to understand how they function. We learn from their mistakes and analyze their success to create a better campaign for you.
PPC ads direct people to your website. If your website isn’t optimized or well-designed, you will alienate prospective customers. Our team will comb through your site, identify pages that need improvement, and keep track of bounce rates to ensure all landing pages perform well.
These are just some of the many ways in which we create effective PPC campaigns and generate more leads. Our experienced experts take time to understand you, your audience, and your industry before creating plans, which is why we’re one of the leading pay per click management agencies in India.
Many people believe that PPC is expensive and it is difficult to control the cost of this campaign. An inexperienced marketer may not be able to utilize the full potential of this platform and spend more money on it than needed, but we are different. As a customer-oriented PPC marketing company in India, we respect your money and do our best to keep things affordable.
1. Detailed Estimates
Our team sits down with clients for a consultation to understand the full scope of the project. They ask questions, get first-hand information, and come up with a tentative plan on how to approach paid advertising for your business. Once we have a fair idea, we provide a detailed estimate with no hidden costs so you can plan the budget accordingly.
2. Payment Options
Clients can choose direct up-front payment or a monthly retainer payment plan based on their specific requirements. If you’re uncertain about the options, discuss them with our expert. They will be happy to help you pick the right option.
3. Low-Risk Contracts
We don’t believe in forcing clients to stay with us. There are no locked contracts and penalties. Clients sign low-risk contracts and stay with us because they are satisfied with our paid marketing services.
4. Retainer Services
We offer long-term retainer services and can manage your PPC campaign for years to come. Our retainer plans are affordable and provide consistent value.
Our team is always focused on delivering good results to our clients, which is why we’re considered as the best PPC marketing company in India.
Highly Targeted PPC Ads To Boost Sales Instantly
Ranking By SEO India has worked in this industry for over a decade. We have trained PPC experts and experienced marketers on our team, ready to take your campaign to the next level. Here’s a look at some reasons why you should hire us:
Keywords are the most important aspects of PPC ads. If you don’t target the right keywords, you won’t get the right audience. Our PPC experts dig deep to find phrases that will attract converting customers instead of research traffic. We focus on generating high conversion rates so you get the best possible ROI from these campaigns.
We value our client’s trust above everything else, which is why our team has learned to be transparent and open in our communications. Your dedicated account manager will always be in touch and keep you informed about the status of the campaigns. We will tell you if a campaign underperforms and show how we aim to fix that.
We run every ad copy through comprehensive A/B or multivariate testing to ensure it is ideal for the campaign. Our experts formulate ad copies based on research data and industry observations. The focus is on creating copies that compel search users to click on the link and reach your website.
Every business is unique and has unique marketing requirements. Our expert will sit down for a consultation with you to understand your requirements before coming up with custom solutions. A tailored ad campaign is more likely to deliver high ROI and less likely to bring in bad traffic.
No marketing campaign is complete without tracking and analysis. We use sophisticated programs to keep an eye on all active campaigns. You can expect a detailed report every week or every month based on your preferences. Analysis helps us maintain good performance and get consistent results from the campaign.
Every client gets a dedicated PPC manager who is their primary point of contact. The manager will communicate with other experts working on the project, collect reports, and keep you informed. They will also answer your questions and resolve any issues you may have regarding the campaign.