The aroma of steaming coffee wafted through a modest Noida office space, as four dreamers stared at endless lines of code on their shared laptop screen. Mr. Lalit Sharma, the visionary who would become the architect of digital transformation, leaned forward with intensity. His three companions – each bringing unique skills to what seemed like an impossible dream – were about to embark on a journey that would redefine India’s digital marketing landscape. The year was 2010, and in that small office space, surrounded by hopes bigger than their resources, the foundation stones of what would become India’s No.1 digital marketing agency were being carefully laid.
“We’re not just starting a company,” Lalit had whispered that evening, his eyes reflecting the laptop’s glow, “we’re pioneering a revolution. We had no idea those words would turn out to be prophetic in just 15 years.
Today, as I sit in our sprawling Noida office, watching our team of 120+ certified experts work their magic on campaigns for global brands, I can’t help but smile at the audacity of that moment. From a small Noida office to India’s digital marketing throne – fifteen incredible years. It feels like yesterday’s dream, yet it feels like a lifetime of achievements.
The Humble Beginning: When Dreams Were Our Only Currency (2010-2011)
You can imagine this: the global economy was crashing, businesses were shutting down, and here we were—three SEO enthusiasts with more passion than pocket money—initiating RankingBySEO. Our “office” was a confined room with flaking paint, our furniture consisted of a couple of desks and chairs, and our only equipment was a single, outdated computer. But despite the odds stacked against us, we poured our hearts into our work, determined to build something great from the ground up. And in the end, our hard work paid off as we successfully launched our own business.
Soon, we took a bold step into reputation management to help brands protect and grow their image online.
Initially, we worked with US clients for link building and various off-page activities, which they appreciated. Gradually, we moved into more depth into SEO and reputation building for our eminent clients more passionately. We deliver stronger results, and our clients expressed greater satisfaction with our consistent growth-focused efforts.
But we had something money couldn’t buy—an undying optimism that businesses deserved better than empty affirmations and black-hat tactics. We were proponents of real SEO and sincere connections between audiences and brands. Our dedication to authenticity and integrity sets us apart from the competition.
The Learning Curve: Every Mistake Was a Masterclass
The early years weren’t just about growth—they were about growing up. We made mistakes that kept us awake at night. But each one was a lesson learned.
But every stumble taught us something invaluable:
- We learned to always “Promise to Deliver Quality Work.”
- As a businessperson, being honest is important, but it’s also important for building relationships that endure.
- Success isn’t just about ranking #1; it’s about providing meaningful results.
Back in 2011–2012, we paused our work for three months, but when we restarted, the take-off was unstoppable—there was truly no looking back. From that moment, our journey turned into a mission, and with passion, resilience, and relentless effort, we rose to achieve the dream of becoming one of the world’s best digital marketing companies. Over 15 incredible years, we have proudly earned the trust of 1000+ clients, each success story adding to the heart and soul of our legacy.
The Evolution: Beyond SEO (2012-2013)
“Can you help us with content, too?”- This simple question from one of our respected clients transformed everything. Our team realized that SEO without interesting content was like having a nice-looking car without an engine—it looks great, but doesn’t move.
2012 marked our venture into content marketing. It wasn’t enough for us to just optimize websites; we were also writing stories, building communities, and giving users real significance.
Our team grew from 3 to 12 passionate people. Each new hire wasn’t just an employee; they were a family member who shared our goal of doing digital marketing in an honest way that gets results.
The numbers started speaking louder:
- 156 businesses transformed
- Average organic traffic increase: 340%
- Client retention rate: 89%
However, beyond the figures, we were watching real transformations. Small businesses were up against big companies in the same field. It was time for startups to speak up. The dreams were coming true.
The Breakthrough: Crossing the 1000-Client Milestone (2014)
2014 was our watershed moment. We officially became a trusted digital marketing company with over 1,000 clients—a number that felt impossible just six years earlier.
But this milestone meant more than just quantity. Among our clients were success stories that still give me goosebumps:
Religare collaborated with us to transform their digital approach. Within eight months, their organic visibility climbed by 520%, while lead quality improved considerably.
This year also marked the start of our global growth. Then we got clients from the US, UK, Australia, and Southeast Asia, too, not just Indian businesses. We were helping businesses all over the world find their digital voice. The internet has made the world smaller.
Climbing Heights: The Second Office (2015)
It wasn’t all easy being successful. 28 people were working in our one office, and we had to turn down potential clients because we couldn’t fit them all.
The opening of our second office wasn’t just about space—it was about extending. The brand-new building in Sector V became our global hub. We were awarded by Silicon India; we made it to the 1st position in 10seos.com and were in the top 3 of Promotional World!
It has cutting-edge technology and was produced to motivate creativity and teamwork.
By 2015, another milestone arrived — Groomie. This partnership reflected how far we had come, from a small team in Noida to a trusted digital ally for businesses that wanted measurable growth.
A significant milestone was reached when ReVamp Wholesale joined as one of our clients. This trust served as the foundation for enduring collaborations where companies expanded and experienced outstanding return on investment with Ranking By SEO India.
Atlantica Coffee picked us to improve their online presence on all continents. The campaign we put together for them raised their online orders by 280% and solidified them as a premium brand in the digital space.
Recognition and Validation (2017): The Media Spotlight
We had no idea what to expect when HuffPost contacted us to interview us about our digital marketing strategy. Suddenly, we were mentioned in Entrepreneur Magazine and Dainik Jagran, exposing our opinions to millions of people.
The recognition wasn’t just gratifying—it was validating. We worked behind the scenes for years to make our clients successful while staying mostly unknown. Things were starting to change in the industry.
We worked passionately on projects like HNI, Prwedding, and Rapidcolor. These projects helped us gain valuable experience and build a strong portfolio, which increases our opportunities and growth for our business. Our dedication to quality and creativity sets us apart in the industry.
Innovist, our corporate consulting client, witnessed its thought leadership content attract 380% more qualified leads after our content marketing techniques.
Innovation Mode: Proprietary Tools (2018)
2018 became our innovation year. We launched proprietary SEO analytics tools that not only streamlined our internal processes but also provided clients with unparalleled insights into their digital success.
One of the first fintech startups to use our advanced analytics was OCKO. Our comprehensive insights enabled them to spot small patterns in user behavior, which increased conversion rates by 380%.
Goaloo trusted us to optimize their sports platform. Our custom tools helped identify content gaps that, when filled, led to a 600% jump in user engagement during major sporting events.
The tools weren’t just about efficiency—they were about empowerment. We were giving our clients the skills to understand their digital ecosystem like never before.
The Kolkata Chapter: Create a Milestone (2019)
We had a very personal reason for opening our branch in Kolkata. This city, with its rich cultural heritage and emerging tech ecosystem, felt like home. But it was more than sentiment—it was strategic.
We had access to amazing talent in Kolkata, which gave us the ideal foundation to better serve our clients in eastern India and abroad. We put together a team of more than 20 talented individuals who infused our company with new ideas and varied viewpoints.
LOTUS Herbals, a homegrown beauty brand, became one of our anchor clients in Kolkata. They were able to effectively compete with global beauty giants thanks to our localized approach to their digital strategy, which spiked their eastern market consumption by 340%.
The Kolkata office swiftly established itself as our center of creativity, producing some of our most avant-garde campaign schemes and supporting a culture of creative excellence in digital marketing.
Excellence Certified: ISO Achievement (2021)
The pandemic tested everyone, but it also revealed character. Even though many businesses faced difficulties, we saw it as a chance to solidify our foundations and show our dedication to excellence.
Achieving ISO certification in 2021 wasn’t just about meeting international standards—it was about our promise to clients that, regardless of external challenges, our quality would remain uncompromised.
We were trusted by the NSE Talent Sprint to handle their digital projects during this crucial time. Our campaigns helped maintain investor confidence and increased their digital engagement by 290% during highly volatile market conditions.
Simplilearn, the global edtech platform, partnered with us to increase its presence across multiple markets. The results—a 420% leap in organic enrollments—evinced that quality processes achieve great outcomes.
The Global Milestone: 500+ Delighted Clients & Awards
We achieved another noteworthy milestone by 2023: 500+ enthusiastic customers.
We are honored to be recognized as a Top SEO Company by Promotion World and featured on Tofler’s Business Intelligence Platform—a testament to our unwavering commitment, data-driven strategies, and the trust our clients continue to place in us. worldwide and in reputable magazines like Hindustan Times and Outlook.
Furthermore, we are proud to have secured a place in the Top 3 rankings on Crowd Reviews, driven purely by the voices of our clients—their trust, feedback, and appreciation fuel our journey and inspire us to raise the bar every day.
However, these were more than just data in our database; they were partnerships based on mutual success, credibility, and outcomes.
Physics Wallah, the pioneering educational platform, hired us during their diversification phase. It was incredibly satisfying to watch them grow from a YouTube channel to India’s newest unicorn and to help them with their digital growth approach.
Moreover, Jaypee Hospital emerged as our most notable achievement. We led their digital transformation campaign, which increased brand engagement by 450% and helped them land big sponsorship deals. When they acknowledged our approach as a major contributor to their expansion, we realized we were having a substantial impact!.
ICICI Lombard trusted us with their life insurance product campaigns, which led to a 45% increase in conversion rates and a 350% improvement in policy inquiries.
When we collaborated with Dwights Outdoors on their adventure tourism campaigns, their bookings increased 550%, cementing their position as a leading provider of outdoor experiences.
Recent Triumphs: Gaming the Future
As we celebrate our 15th anniversary, one of our most exciting recent partnerships exemplifies our evolution – A23, the popular online gaming platform, chose us last year to revolutionize their digital presence in an increasingly competitive gaming market.
Tata CLiQ trusted us to build their digital presence during their launch phase. It was so rewarding to see them grow into one of India’s top e-commerce sites and know that we helped them get there.
Airtel, a telecommunications giant, picked us for their specific SEO campaigns. It was one of the proudest moments of our journey when their marketing head called to congratulate us on getting 400% more organic leads for their business solutions.
99Games was among our first substantial gaming industry clients. We helped them optimize their digital brand for a global audience, which taught us the complications of international SEO. Their success in several markets confirmed our plans to go global.
The Numbers That Tell Our Story
Let me share some statistics with you today as we commemorate 15 amazing years, which show our growth and the success of everyone who believed in us:
- 400K+ keywords ranked across all major search engines
- 700M+ sales generated for our clients globally
- 120+ certified experts working across multiple specializations
- 14+ years of combined experience per team member on average
- 250+ industries served, from healthcare to e-commerce, fintech to entertainment
- A 98% client satisfaction rate has been maintained consistently over the past 5 years
- 95% client retention rate—a testament to our relationship-focused approach
- 45+ countries where our clients operate successfully
But there are innumerable tales hidden behind these numbers:
- The startup founder who sobbed when their first product launch received 10x the amount of response they had imagined.
- The conventional entrepreneur who used digital transformation to find new markets.
- The young entrepreneur’s unique app captured worldwide recognition with our support.
Our Philosophy: Beyond Rankings
What sets RankingBySEO apart isn’t just our technical expertise—it’s our philosophy. We believe that digital marketing should be:
Human-Centric: Technology serves people, not the other way around. Every strategy we develop starts with understanding human behavior, needs, and aspirations.
Ethics-First: We’ve never compromised on ethical practices. While competitors chose shortcuts, we chose the longer path of sustainable, white-hat strategies that deliver lasting results.
Relationship-Focused: We don’t just acquire clients; we build partnerships. Some of our 2010 clients are still with us today—that’s not just business; that’s family.
Innovation-Driven: We don’t just follow trends; we anticipate them. Our proprietary tools and unique methodologies often become industry standards.
The Team That Makes Magic Happen
Our greatest asset isn’t our technology or our processes—it’s our people. We have Sourabh Sharma, our Director, whose strategic vision has steered us through every major milestone, and Amit Chauhan, our VP, whose operational excellence ensures every campaign exceeds expectations. Gaurav Shandil brings his unique expertise that has been instrumental in scaling our operations to new heights. From our senior SEO strategist, who’s been with us for 12 years, to our youngest content specialist, who brings Gen-Z insights to our campaigns, every team member actively contributes to our entire success.
In an industry where job-hopping is widespread, we’ve kept employees on average for 4.2 years. Why? Because we think it’s important to grow, celebrate, and succeed together.
Looking Ahead: The Next 15 Years
As we embark on our next chapter, we’re excited about the possibilities ahead:
AI Integration: We’re creating AI-driven solutions that will transform the way SEO plans are planned and performed, yet maintain the human element that characterizes our methodology.
Global Expansion: Our proposals are in progress for offices in Dubai, Singapore, and Toronto, bringing our unique blend of Indian insights and global expertise to new markets.
Industry Specialization: We’re developing specialized teams for emerging sectors like Web3, sustainable technology, and custom healthcare. Our goal is to remain at the forefront of industry trends and offer a superior experience to our clients.
A Personal Note of Gratitude
We began fifteen years ago with a dream and ₹50,000 saved up. Today, we’re a multi-crore company with global operations. But our greatest wealth isn’t measured in net sales—it’s defined in relationships, respect, and the success stories we’ve been honored to be part of.
We are grateful to all of our clients who trusted us with their dreams, our team members who passionately worked toward our common goal, our partners who helped us overcome obstacles, and our rivals who forced us to improve. We wouldn’t be where we are today without every one of you.
It has been an amazing journey from 3 friends in a small room to more than 120 experts spread across several offices. But this isn’t the end of our story—it’s just the completion of our first chapter.
Here’s to the next 15 years of innovation, growth, and making digital dreams come true!
Ready to write your success story with us? Visit www.rankingbyseo.com and let’s begin your digital transformation journey together.
