Ranking By SEO follows a thorough website optimization process. We develop & execute custom SEO solutions that skyrocket SERP visibility for your clients. Here is how we implement SEO:
1. Market Research
We research the industry your client serves. We analyze their competition & target customers. Our team analyzes search trends as well as competitors. This research enables us to find ways to make your traffic grow. We assess market demand & seasonal trends to gather essential data. This information guides our optimization strategy.
This research ensures that every SEO campaign meets your exact requirements. It aligns with the customer preference in the online space. Our strategy results in optimal engagement and conversions for your clients. This proactive research helps set the foundation for SEO success.
2. Client Website Audit
Ranking By SEO audits the website of your clients to analyze the current state of SEO. It allows us to find areas for improvement. We perform a technical SEO analysis to check for issues related to the foundation of your website. We assess on-page elements such as meta tags & content quality. We also analyze site structure and user experience to figure out the things we need to work on.
Our audit also includes a backlink analysis for your website. We identify toxic links that may harm the SERP position of your website. We provide a detailed report outlining critical fixes & priority recommendations. The ultimate goal of our efforts is to ensure the website of your client meets search engine guidelines.
3. Keyword Research
Effective SEO starts with strategic keyword research. It ensures that the content you create aligns with user intent & search demand. We find high-volume keywords for your clients that are also low in competition. We use short-tail as we have longer keywords in the content. Tools like Ahrefs, SEMrush, and Google Keyword Planner enable us to identify the best keywords to drive organic traffic,
We also assess competitor keyword strategies to find any phrases we can target. Our research goes beyond search volume. We factor in keyword difficulty as well as the search intent of your customers. The keyword research helps us work on profitable SEO efforts that drive sustainable growth for your clients.
4. On-Page SEO
On-page SEO boosts the online visibility of your clients on SERPs. We optimize meta titles & descriptions for pages with keywords. We also add target keywords in headers and image alt texts to ensure search engines understand the page in its entirety. We enhance your content with keyword placement for better rankings. We also improve URL structures & readability of the web pages on your site.
Site speed matters as well. We optimize core web vitals to meet the rankings standards of Google. Our team implements SEO-friendly content updates to ensure that pages remain relevant & competitive. We do presence on-page optimizations to make sure that your clients achieve higher ranking on Google.
5. Content Marketing
Ranking By SEO implements data-driven content marketing strategies. We create viral content that matches the industry of your clients. We create engaging blog posts & landing pages that resonate with the target audience. Our approach includes content gap analysis as well. This ensures that we produce valuable content that ranks well.
We also focus on E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) principles. We create credible & informative content that is optimized for search intent. We integrate a holistic content distribution strategy to spread your content through social media as well as email marketing. This increases the visibility of your content while enabling you to attract quality backlinks.
6. Technical SEO
Technical SEO ensures proper crawlability & indexability for your website. It ensures that your website is optimized for search engine algorithms. We conduct a comprehensive technical audit to address issues like site speed. We also check mobile-friendliness as it is an important ranking factor. Our team implements structured data & XML sitemaps on your website. They also use canonical tags to tackle duplicate content issues.
Our optimizations improve Core Web Vitals for your website. These include page load speed, interaction delays, and visual stability. This makes your site align with Google’s ranking factors. We also implement HTTPS security and optimize robots.txt. This approach enhances website architecture for better navigation.
7. Local SEO (If Necessary)
Our SEO reseller services also include local SEO for businesses that have specific locations. We optimize Google Business Profiles of such businesses to ensure they get better visibility in local search. We also submit accurate NAP (Name, Address, Phone Number) details across directories. Our team builds local citations & manages customer reviews. They implement geo-targeted keywords on your business website to boost visibility in Google Local Pack.
Ranking By SEO specializes in hyperlocal content creation. We focus on location-based backlinks & schema markup to enhance search relevance. We also focus on voice SEO to help local businesses capture nearby customers. Our local SEO helps businesses attract geographically relevant traffic, leading to an increase in foot traffic.
8. Backlink Building
Backlinks are the backbone of an effective off-page SEO strategy. Quality backlinks boost authority for your clients. They optimize your credibility along with your position on the SERPs. Ranking By SEO acquires white-hat backlinks for your agency clients from authoritative websites. We use guest posting & niche edits to build backlinks for your website.
We also perform competitor backlink analysis to see the kind of sites they are going for. Our experts ensure natural anchor text distribution to maintain readability. Our services protect your site against spammy links & potential penalties. A strong backlink profile enhances trust in your services. It drives referral traffic which signals search engines that your site is credible.
9. Performance Monitoring & Reporting
We monitor the progress of the SEO campaign for your clients on a regular basis. We track essential data to create performance reports. Our team tracks organic traffic as well as keyword rankings. They also determine the number of backlinks created along with conversion rates. This data helps us analyze SEO progress. We also use it to identify growth opportunities for your clients.
We regularly monitor SEO performance to ensure consistent improvement in the campaign. Our team uses the data from monitoring to create SEO reports that you can present to your clients. These reports work on two levels. They show you the improvements in SERP visibility we bring to your customers. And you can use the same reports to provide progress updates to your agency clients.
