Being the best SEO company in America, Ranking By SEO offers innovative SEO solutions that we implement with our precise process. Here is how we execute our SEO:
1.SEO Audit & Analysis
The first step for us is to analyze your entire website in terms of SEO to understand where it currently stands in the rankings on SERPs. We examine technical SEO as well as website structure & the loading speed of your website. Other factors we analyze include mobile responsiveness, indexing, crawlability, Core Web Vitals, and content quality.
We also look at the internal linking, along with backlinks to your website. This analysis gives us a look at what improvements we need to make on your site to improve its ranking.
2. Competitor Analysis
Once we have analyzed your website, the next phase is to audit the SEO efforts of businesses already ranking above you for the keywords you want to target. Their keyword targeting, content quality, and backlink profiles can help identify potential opportunities you can use to outperform them.
The purpose of competitor analysis is to find effective competitor tactics that we can adapt for your campaign to help you get ahead of them. This analysis leads to the development of smarter SEO strategies that are highly precise, purpose-driven, and most likely to bring the exact results you want.
3. Keyword Research & Analysis
We begin keyword research for your business, where we find high-value and profitable keywords that match your business. We find primary keywords, long-tail keywords, and local search terms that we will be using to optimize your website and all of the content on it. We focus on all of the phrases and queries that may attract potential customers at every stage of their buying journey.
For keyword selection for the SEO campaign, our team looks at search volume, competition, and user intent so that they only focus on the ones that may actually move the needle for your business.
4. SEO Content Development
After keyword research, it’s time to use them strategically in the content for your website. We write value-driven content and add the keywords in the headings, content body, and meta details of the content to ensure complete optimization. The content we create for SEO aligns with the search engine ranking requirements and also completely answers the queries of the users.
For content creation, we specialize in writing copy for service pages, landing page content, blog articles, location pages, FAQs, and more. Every content piece follows SEO best practices with proper structure, formatting, and natural keyword placement for best results.
5. On-Page Optimization
Once we’re done with the content creation, our focus shifts to on-page SEO to further maximize the search performance of your website. When doing on-page SEO, we add keywords to the title tags of every page and in the meta descriptions.
Our services also include image optimization with keywords and strategic internal linking. Our team adds schema markup wherever necessary to make sure that search engines are able to crawl and understand your website without any issues.
6. Technical SEO
Our technical SEO services ensure that your website is primed for sound technical performance and that it matches Google’s technical requirements. We optimize your website speed and improve the Core Web Vitals so that your site performs at its best according to the search engine standards.
We also look at the mobile responsiveness of your website, its crawlability, and its indexability. XML sitemaps & robots.txt files creation is also a part of the process to ensure a holistic kind of technical optimization for our clients.
7. AEO & GEO
Along with optimizing your website for top spots in the traditional search, we also make sure that it is able to appear in the AI answers that people look for in tools like ChatGPT, Google AI Overviews, and Gemini. We prepare your website for the future of search by implementing both Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO).
Our focus is on building solid authority for your business website and publishing AI-friendly content that allows you to get cited in the responses presented by generative AI software. We optimize the FAQs on your site, schema markup, and entities, and create topical authority that elevates the visibility of your site, enabling it to get more citations in the AI search results.
8. Local SEO
Businesses that want to target specific states or counties in the USA, we provide local SEO services to them so that they can get more local search traffic. Through strategic optimization done for local businesses, we help them gain presence in the local areas that matter the most to them.
For effective local SEO, our team creates & optimizes the Google Business Profile of your business, sets up local landing pages, and builds citations on high-authority websites. By strengthening the presence of your brand in the local area, we bring in qualified leads and inquiries from customers who actually want to engage with your business.
9. Backlink Building
Backlinks are the most crucial element of SEO, and in fact, they are the primary aspect when it comes to doing off-page SEO for your brand. At Ranking By SEO, we create a strong backlinks profile for our clients by helping them get links from high-authority websites, which boosts rankings and visibility. After thorough research, we only get backlinks from trusted and authoritative websites by using white-hat SEO tactics that keep the entire process risk-free for you.
We develop valuable content that also helps you earn links organically from top platforms that relate to your business. These backlinks enhance your website’s credibility and help it earn top spots for your target keywords, along with better visibility in the answers generated by AI Search Engines.
10. Performance Tracking & Reporting
After executing the core SEO activities, we start tracking the performance of our efforts to see whether things are on the right track or not. We track improvements in the site rank, keyword positions, and the overall visibility in the AI responses. Our team also monitors leads and conversions generated as a result of our SEO efforts that we have done for you.
We use advanced analytics tools to track accurate data that shows the results to clients in real time. We create monthly performance reports featuring all of the SEO activities we have done and the results generated because of them. Based on the reports, clients can see how impactful we’ve been for them with our SEO solutions.