Dynamic Rubber’s Case Study

Website Focus: SEO

Website Platform: WordPress

Services Provided: SEO

Business Type: Business to Consumer

Client Industry: Health

About

Established in the year 2002, Dynamic Rubber is a full-service company in Illinois with a focus on the entire process of rubber specifically the manufacture of inflatable seals in Mount Prospect. It bases its core guidance on aiding clients seal even the most troublesome gases and fluids in stringent contexts.

Due to its commitment to quality and technology, Dynamic Rubber has become a reliable partner for industries in need of high-performance sealing solutions.

The Challenge

Dynamic Rubber has had challenges in creating an impactful digital footprint despite its technical proficiency. They experienced search engines result in poor rankings on their site making it tough for any potential client searching for them.

In this digital marketplace, a lack of visibility limits the showing of cutting-edge knowledge and getting new customers.

When We Started

To start with the quest of Ranking by SEO, we immersed ourselves into Dynamic Rubber’s world and found out what they have that makes them unique and who they are after. Redesigning their site was our initial step and it was mostly concentrated on the experience of users and Search Engine Optimization (SEO).

For the purpose of demonstrating Dynamic Rubber’s mastery of inflatable seals, we created captivating content. This included technical articles, case studies and product descriptions all aimed at appealing to search engines as well as potential clients. By doing this we were able to embed keywords relevant to rubber manufacturing and inflatable seals all over our website.

In order to improve the visibility of the local business, we optimized Google My Business entries and built content that was specific to the area of Mount Prospect. Besides, we came up with a link building plan that involved contacting industry magazines and other suitable websites so as to enhance the power of the site.

Social media was not lost sight of. They built up profiles on different platforms having their B2B customers, and also shared captivating contents to show the Dynamic Rubber’s professionalism in understanding their field as well as new ways of innovation.

The Results

Dynamic Rubber benefited from our digital marketing efforts by having their website record a remarkable upsurge in organic traffic because many prospective clients were able to locate them through search engines. This attracted numerous queries for quotations on products related to sealing systems used within specific industries.

The optimized content also helped in enhancing the search rankings and branding Dynamic Rubber as an industry thought leader as well in addition to this visitors would take more time to explore their website and learn more about the products and capabilities that they have.

The digital advertising campaigns that have a specific objective yielded a bigger ROI because they attracted a higher amount of qualified leads who were interested in their inflatable seal technology.