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Before we start discussing on this topic let us give you some essential facts.

  • Around 70% of the internet activities is related to local content in the search engines
  • Among all the consumers come online with the intention of purchasing goods or services, are likely to prefer local businesses rather than an overseas organization
  • 60% of the Americans use local search engines to find a local business
  • 55% of the Americans have already replaced their Phone Books with local internet search engines and online local yellow pages

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The above given facts clearly says how important the local search marketing is in promoting your products/services online. Local search marketing requires specific kinds of search engine marketing that can be performed by experienced and skilled local search optimization professionals only.

The experts opine, until the recent times search engine optimization has been geared more toward the global market. But with the advancements of technologies, the search engines are relentlessly evolving and trying to make searches more pertinent to the web visitors, thus local search marketing has developed to become a doable force in the overall search engine marketing domain.

Local search basically is searching for services and products online by using a particular geographical component to focus the search. There are numerous statistics released by the experts that show more and more people are searching online for local products and services.

Local search optimization activities are performed in a number of ways, which include:

  • Local Map Listing
  • Promoting website to the local domain(s)
  • Targeting local directories and social bookmaking websites

Getting success in local search optimization requires specialist knowledge and expertise that help your product/service to capture the local market effectively. Let our SEO professionals handle the responsibility of your local search marketing for you and see the difference in your revenue.

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